Solving important problems with CFO Advisory

CFO Advisory is a newer team in our Assurance line of service. Still, in a short time, they've grown exponentially and have got to work on some pretty exciting challenges. CFO Advisory director Justen Ramzan dives into what he loves about helping CFOs solve current and future financial problems.

Q: What led you to your career with CFO Advisory?

I started with PwC’s Assurance practice as a graduate in 2010. After a few years - including a stint in New York - I tried out the other side, working in industry for a couple of years. Although that experience was great, I missed professional services and the opportunity to work across different projects and unique client problems. So, I decided to come back to PwC. Having this unique blend of commercial experience, combined with my foundations in assurance and controls, I chose to join PwCs CFO Advisory team.

Q: What does solving important problems mean to you?

Ultimately, solving important problems in CFO Advisory means that we help finance teams through complex challenges faced within their business. What this looks like is different for every client. My goal is to be a trusted business partner to CFOs to help identify and implement practical solutions to their challenges. What is important to me is to be able to design and implement a fit-for-purpose solution for CFOs and their finance team.

Q: What do you love about working in CFO Advisory

I love the challenge of not knowing what tomorrow will bring. Our clients have relatively varied issues, so we constantly learn and adapt our approaches to help solve different problems. I love being the first point of contact and sounding board to our clients. It is really rewarding to sit down with them and be that business partner that gets them the outcome they want and to assure them that you're there to support them along the way.

Q: Tell us more about the CFO Advisory team.

A great thing about the CFO Advisory team is that it is all-hands-on-deck. Our team has vast experience and everyone has a slightly different skill set that they can bring to our clients' challenges. We have people from industry, auditing or finance backgrounds, or consulting and transformation projects - it's really diverse. Collaboration and teamwork are critical to the CFO Advisory team because we need to be able to bring together our complementary skills to deliver solutions for our clients.

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